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neurological dryer lint

dirty deeds... and the dunderchief

 

i missed some important stuff this weekend. i'd heard that SWIII would be called Birth Of The Empire a while ago on slashdot, and now they confirmed that it's gonna be Revenge Of The Sith. finally a worthy title :)

Tony mentioned this over the weekend, and it looks like there's been a little press on it too: the ilovebees.com event / situation / game / marketing ploy / weirdness. there was something similar to this back when the obscure scifi flick strange days came out (the first of its kind, i think, it was an IRC-based chat room that you hung out in and worked with other people to figure out clues, i actually won some tickets to see the movie through it)... and i remember EA was marketing an interactive web-based / phone-based / email-based live action puzzle a while ago, a monthly subscription service, sort of like CRS in the movie the game (although EA wouldn't drug you and leave you for dead in mexico and then have you kill your own brother).

anyway. rather than reinvent the wheel, suffice it to say that it's a bizarre form of halo2 marketing. and highly cool. there's a slashdot article about it, a wiki (completely comment-based publishing) site here with a summary of everything so far, and the bungie message board about it.

 

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